Whirlpool is launching a line of smart appliances to be controlled through a mobile device. This landing page was created for their first smart product launch, the V2 Range.
The product had a wide variety of capabilities the client wanted to showcase within one experience. Working in tandem with a copywriter, I designed an experience could pack in all the relevant content while not coming across stuffy and overwhelming. We encouraged scroll with the different interactive elements so more time would be spent on the page.